Intel’s multi-million dollar “Creators Project’ – can great curation build brands?

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April 4, 2012 by yamakashi

Via Scoop.itScenario 25 club

“Intel is funding a global events and artist showcase: The Creators Project. Can avant-garde artists help it it sell more microprocessors?”

 

Tom Foremski – who’s been watching curation as a trend for quite some time and who also started the SF Curators salon, a group where we contribute – reports on an interesting initiative by Intel to use curation to support its brand. Interesting read.

Via www.zdnet.com

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April 2012
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Scenario 25 Club

April 2012
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