April 16, 2012 by yamakashi
Companies can now engage and build relationships with buyers – and influence their preferences – using inbound marketing.
When done right, this approach returns dramatically better results than traditional marketing techniques that rely on interrupting prospects.
With the abundance of information on the internet, the job of marketers is no longer to find leads; it is to help leads find you. Inbound marketing is a key component of this new strategy.
This Infographic – http://bit.ly/Ip9drn – is a visual overview of what a CMO needs to know about inbound marketing.
For an in depth coverage, download the whitepaper “The CMO Guide to Inbound Marketing” http://bit.ly/IpaheA